Creative Industries and Practice
The Creative Industries and Practice minor prepares you to transform creative ideas into thoughtfully developed projects, products, services, and experiences. Drawing from art, communication, and business, you’ll build practical skills in creative problem-solving, entrepreneurship, marketing, project management, and professional communication.
Through interdisciplinary, project-based coursework, you’ll learn how creativity and strategy work together. You’ll develop and present ideas, collaborate across disciplines, manage creative initiatives, and examine the cultural, social, and ethical considerations that shape creative work.
From media, marketing, and design to entrepreneurship, nonprofit organizations, and cultural institutions, employers value professionals who can combine creative thinking with strong communication and organizational skills. This versatile minor prepares you to contribute wherever creativity, innovation, and strategy intersect.
At a glance
- Undergraduate minor
- 18 Credits
Common Majors
- Visual Arts
- Communication, Media & Design
- Marketing
Career Opportunities
Creative and strategic skills are valuable across a wide range of industries. The Creative Industries and Practice minor complements your major while preparing you for professional opportunities involving creative development, marketing, communication, project management, and more.
You’ll be prepared to pursue opportunities in:
- Creative Project Management
- Social Media Strategy
- Marketing and Brand Coordination
- Content Creation and Strategy
- Gallery and Exhibition Coordination
- Creative Services
- Design Management
- Entrepreneurship
The minor also provides a strong foundation for graduate study in communication, marketing, arts administration, design management, entrepreneurship, and related fields.
Featured Courses
Examines the life cycle of the social media marketing and communications process — from strategy to implementation to program monitoring and measurement; addresses the applications of social media through hands-on experience, developing skills in the most widely used social platforms.
The fundamental approaches and techniques necessary to successful small business ownership. Sound principles of planning, structuring, financing, and promoting the small firm. Management controls and sound management practices. A study of the theory and practice of entrepreneurship including entrepreneurial opportunities, developing the business plan, small business marketing, managing small business operations, and financial management.
A course in which students utilize quantitative methods to explore data sets. The course will use a variety of tools, such as: spreadsheets, Tableau, R, Python. etc. to analyze data and apply visualization techniques to describe relationships. The class will use such techniques as descriptive statistics, time series, forecasting methods, and regression analysis.